Digital Marketing Blog | Struto

Struto Named Technical Expertise Winner in HubSpot's Impact Awards

Written by Teresa Short | 29 Feb 2024

London, UK – Today, Struto is delighted to announce that it has been named a winner in the technical expertise category in HubSpot’s semi-annual 2023 Impact Awards. HubSpot, a leading customer platform for scaling companies, uses the award to recognise members of its Solutions Partner Program who go above and beyond to help their customers grow better.

The Technical Expertise Impact Award was won for the work Struto performed for Sports Staffing Platform Provider - Tourney Direct based in Indiana, USA.


“I knew from the very first moment that this would be a special project. I would like to thank Tourney Direct for trusting us to deliver this for them. We are working on plans to scale their platform even further and look forward to seeing the end result...
...In other words, watch this space!”

- Ryan Waters, Strategist and Solution Architect at Struto.



For the ongoing partnership with Tourney Direct, Struto conducted a series of digital transformation components including negating unnecessary third-party software dependencies by going all-in on HubSpot, automating their processes to vastly reduce admin time, building a customer portal and implementing the innovative use of QR codes for smartphone stakeholder registration without additional software. 

“Struto came to the sales cycle with subject matter experts that not only knew the technology but also took the time to understand our business. Those same SMEs continue to work on our projects to this day. Thank you and again, congratulations to all! This is a wonderful achievement!”

Kate Wellner, Co-Owner and Chief Operating Officer at Tourney Direct.

The result of the project meant that Tourney Direct no longer had disparate systems and software, their tech became integrated and seamless, and provided impressive time savings across the organisation. Read the full case study here.

"Building meaningful connections with our customers is at the core of everything we do at HubSpot, and we are grateful to have Struto as a solutions partner who helps us to deliver on this promise. Struto’s customer-centricity and technical excellence have been truly impressive, and it is an honour to recognise them with this Impact Award. On behalf of the entire HubSpot community, we extend our warmest congratulations to their team for their exceptional work."

- Brian Garvey, VP, Solutions Partner Program at HubSpot.

The Impact Awards are given on a semi-annual basis in four categories:

  • Product Excellence
  • Platform Excellence
  • Technical Expertise
  • Platform Migration Excellence


All winners are recognised in the Impact Awards Hall of Fame. Learn more about the Impact Awards and apply here.

"Winning this HubSpot Impact Award for Technical Expertise is a great testament to the team at Struto. It is fantastic external validation that we're on the right track in pursuing our philosophy that Better Platforms mean Better Businesses for our clients”

- Craig Wiltshire, Founder and CEO at Struto


About Struto:

Struto is a dynamic and forward-thinking elite HubSpot solutions partner, committed to empowering businesses with the tools and expertise they need to thrive in the ever-evolving digital landscape.

With a passion for tangible improvement, Struto was founded with a vision to revolutionise how businesses connect their websites, marketing, sales, and customer services. Their team, composed of experienced HubSpot specialists, designers and developers, brings a wealth of knowledge and a tech-savvy approach to the table.

Whether based in the UK or South Africa, Struto's team operates with a modern hybrid approach to serve clients globally.